What Is a Blog?

A blog (short for weblog) is a great tool to express your personal thoughts, opinions and to share family news.  Here are a few of the uses that have evolved for blogs:

Personal Blogging: a great way to share all the exciting events in your life with your friends and family.  After all who doesn’t want to see the latest pics of your cat?   You can express your personal views on politics and current events if you want to. And you can encourage others to add comments on your posts thereby developing a dialog with them. 

Blogs for Business: Blogs are an inexpensive way to market your business on the internet. You can promote special sales or new products.  The blog can also be used as an educational tool to explain why a customer should use your products or services.  Blogging is also great way to build a relationship with your customers. From time to time add something personal so they get to know you as a person as well as a business entity. People would rather buy from someone they know than a stranger.

News/Journalism:  Most of the popular news organizations have blogs on their website where the news personalities express their personal opinions on current events.  And of course it also promotes the news organization by getting readers to their site.

Topic Specific Blogs:  Do you want to know about gardening?  There are blogs for that! Do you want to know how to rid your dog of fleas?  There are blogs for that!  There are blogs for just about everything you could imagine and probably a few you don’t want to imagine!  Great resources for information and products to solve your problems.